1 Strategic Design® Innovation Process, Needs Analysis Research.
2 Strategy, Design, Marketing, Innovation.
3 Design Concepts & Test.
4 Design Refinements & Test.
5 Document & Implement.
This is the general overview process. The process is customized for each client and brand's needs. The team also offers the trade secret and proprietary STRATEGIC DESIGN® Strike Package, a trade secret (from strategic planning to global execution), which was created to help clients eliminate brand competition. Collaboration during the innovation process is paramount in either approach. The cross-functional teams work with your key stakeholders - strategic planning, strategy, research, design, marketing, innovation, engineering, finance, manufacturing, and more - ensuring smooth transitions to your teams, production, and distribution resources. Strategic Design Process in Southport, CT, and New York, NY.
The Innovation Process debuted in 1994 and continues to evolve as it addresses the unique challenges their clients face in fast-moving categories & channels. Strategic Design Process in Southport, CT, and New York, NY.
Direct, clear communications during the innovation process and a relentless focus on your needs and objectives. Strategic Design Process in Southport, CT, and New York, NY.
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It is registered (Number 3,188,761 on the principal register in the United States Patent and Trademark Office.
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